Countertop Display Unit

CTU’s are on shelf displays that are designed to increase product visibility and maximize brand impact at mainly POS. Eye-catching displays allow brands to differentiate themselves over the competition and drive increased sales. This unit is limited to the counter tops and shelves, it creates a pleasing and neat area designated for a specific product.

Known as:

CTU – Countertop unit, Countertop display unit

CTU Strengths:

• Suitable for POS.
• Smaller single pack products.
• Suitable for cross merchandising.
• Raising brand awareness.
• Mobile unit can be situated in both POS/P.
• Designed to client specific needs.
• Non-intrusive unit.

CTU Weaknesses:

• Limited stock holding.
• Limited branding areas.
• Requires constant re-stocking.
• Smaller unit - Can go unnoticed.